BMW and Daimler invest more than 1 billion euros in joint mobility services provider
The BMW Group and Daimler AG are pooling their mobility services to create a new global player providing sustainable urban mobility for customers.
The two companies are investing more than 1 billion euros to develop and more closely intermesh their offerings for car-sharing, ride-hailing, parking, charging and multimodal transport.
The cooperation comprises five joint ventures: Reach Now for multimodal services, Charge Now for charging, Free Now for taxi ride-hailing, Park Now for parking and Share Now for car-sharing. These five services will merge ever more closely to form a single mobility service portfolio with an all-electric, self-driving fleet of vehicles that charge and park autonomously and interconnect with the other modes of transport.
The new company will be based in Berlin and is aimed at a total of over 60 million active customers worldwide.