All-new Mazda3 2019 Red Dot “Best of the Best”
Mazda was in the spotlight again when it was awarded the “Red Dot: Best of the Best” prize for the All-New Mazda3.
Launched earlier this year, the latest edition of Mazda’s all-time best selling model features a newly evolved KODO: Soul of Motion exterior. The model is also the first to feature Mazda’s new Skyactiv-X with world’s first production petrol engine featuring compression ignition which combines the advantages of petrol and Diesel power plants, increasing fuel economy and torque, whilst reducing emissions.
Receiving the award with Ikuo Maeda, Mazda Motor Corporation’s global design chief and Jo Stenuit, European design director, the All-New Mazda3 chief designer Yasutake Tsuchida.
The latest Red Dot award is the seventh for Mazda’s Kodo models: The All-New Mazda3 joins the MX-5 RF, which won in 2017, the MX-5 soft top, CX-3 and Mazda2 (all 2015), the outgoing Mazda3 generation (2014) and the Mazda6 (2013).
The All-New Mazda3 and other award-winning products from 48 product categories (including cars and motorcycles) will now feature in the “Design on Stage” exhibition at the Red Dot Design Museum Essen until August 25th.