Bugatti celebrates its birthday with a new look
The celebrations for the 110th anniversary of Bugatti are not only a celebration of past achievements, they also mark the beginning of a new chapter written with Audes Group.
In Geneva the company has signed an agreement with Bugatti becoming the hyper sports car manufacturer's licensing partner for the next three years. This synergy combines two companies in the shared commitment to tell the identity and heritage of a brand such as Bugatti through collections of clothing and accessories.
The Geneva International Motor Show 2019 gives a perfect stage for the presentation of the new "110 ans Bugatti” capsule collection designed and produced by Audes. The capsule collection consists of both men's and women's clothing and accessories, 34 in total to start with: from T-shirts to jackets, sweatshirts and caps to accessories such as power banks, key rings, notebook bags and credit card holders. A collection of high quality materials and workmanship, reflecting the prestige and luxury that distinguishes Bugatti.
The collection will be made available starting from April in the Bugatti dealerships worldwide, as well as the wholesale partners of the Audes Group, and online..