Hypercars: Ferrari history told by the most technological cars
The Maranello Museum is staging the “Hypercars” exhibition dedicated to all the Ferraris that signalled landmark advances in the marque’s technological evolution.
Every Ferrari is special and the preserve of the lucky few who become clients. Many Prancing Horse models have been the catalyst for constant innovation and accelerated technological progress that have set new benchmarks in the sector. This is the Maranello signature when it comes to its Hypercars, a term that refers to milestones in motoring history.
This exhibition now offers visitors the opportunity to view just such examples of Ferrari technological excellence. First off is the 1984 GTO, to which join the F40 unveiled three years later, the F50 (1995), Enzo (2002), LaFerrari (2013) and LaFerrari Aperta unveiled in 2016.
Also at the exhibition the design static model of Ferrari P80/C, the latest product of our One-Off programme which allows owners to create a truly unique version of an existing model, moulded around their personal wishes. Presented last April after four years of research and development, the P80/C is the only One-Off in Maranello history to be homologated solely for track use.
As part of the journey through Ferrari’s signature exclusivity visitors also discover the Tailor Made programme through which the marque gives full expression to the soul of this super premium luxury brand. An entire room in the Museum has been fitted out to replicate the area in the Ferrari Style Centre where Ferrari’s most discerning clients go to personalise their cars.