Focus on automotive: Marketing
__
-
19/06/2019DS Automobiles announce its partnership with the Fédération de la Haute Couture et de la Mode as part of the Paris Fashion Week and the Haute Couture events. Since yesterday June 18, DS Automobiles accompanies journalists, influencers and talents among the fashion capital with a fleet of 25 DS 7 CROSSBACK SUVs proudly displaying the Paris Fashion... -
12/06/2019FCA and the Italian Football Federation have renewed the sponsorship agreement for another four years. Fiat will be Top Partner and Official Car of the Azzurri once more and the adventure on football pitches will continue. The agreement includes the supply of a fleet of Fiat cars to accompany the FIGC personnel on official and friendly matches... -
11/06/2019Automobili Lamborghini hits 20 million followers on Instagram, celebrating the new milestone achieved with some exclusive content posting on its channels. This included a special greeting on Linkedin and Twitter from the Sant’Agata Bolognese super sports car factory’s Chairman and CEO Stefano Domenicali, photographed for the occasion with two of... -
01/06/2019Marking the 500th anniversary of the death of Leonardo da Vinci, the British Library’s ‘A Mind in Motion’ exhibition celebrates the inner workings of Leonardo’s complex mind and his fascination with motion which he considered to be “the cause of all life”. As the presenting partner for this incredible celebration of engineering and design... -
24/05/2019To celebrate the 50th anniversary of James Bond film, On Her Majesty’s Secret Service, 50 On Her Majesty’s Secret Service DBS Superleggera special edition cars will be sold. It is 50 years since filming began for the sixth James Bond film. The 1969 Aston Martin DBS provided James Bond with the perfect car for a man tasked with saving the world.... -
22/05/2019Irresistible music, dreamlike atmospheres and games of seduction. These are the ingredients of the communication project, celebrating 120 years of the Fiat brand, kicked off in Geneva featuring Sting and Shaggy and their single Just One Lifetime from their 2019 Grammy Award winning album 44/876. After the success of the first advert dedicated to... -
18/05/2019“Power is nothing without control” is the slogan that for exactly 25 years has accompanied the Pirelli brand throughout the world. The company is thus dedicating its 2018 Annual Report to this famous catch phrase, celebrating its anniversary with stories by three international writers, a video and a series of photographic images which propose a...